The Three Foundations of Great Video

FREE LIVE MASTERCLASS

Create video that feels powerful, beautiful and impossible to ignore

Video isn’t just a marketing tool any more - it’s the language of modern leadership.

LinkedIn’s VP of Product, Abhishek Shrivastava, puts it simply:

“Millennials and Gen Z professionals are becoming decision-makers, and video is the language they prefer. Video is the language of the internet today.”

And LinkedIn’s own data shows:

• 5× more engagement
• 20× more shares
• far deeper emotional connection

…when you use native video instead of text or images.

Entrepreneur Gary Vaynerchuk says it even more bluntly:

“If you’re not creating video, you’re becoming invisible.”

But here’s the real problem:

Fewer than 1% of creators know how to make video people actually want to watch.

This masterclass shows you how to join that top 1%.

What You’ll Learn

In this free seasonal live masterclass, Rob Glass distils 30+ years of broadcasting experience into three simple foundations that make every future video:

• easier
• clearer
• more confident
• more expressive
• more effective

By the end, you’ll know exactly how to create video that people:

• want to watch
• enjoy watching
• feel compelled to act on

It’s short, practical, and designed to give you that rush of clarity where everything suddenly makes sense.

Meet Your Trainer - Rob Glass

Rob is a BBC‑trained, award‑winning Video Journalist with more than 30 years of professional broadcasting experience. He’s taught smartphone video storytelling around the world for organisations including:

• Siemens
• Deloitte
• The Guardian Masterclasses

His LinkedIn Learning courses have 60,000+ students and an average rating of 4.8/5.

What People Are Saying

“You’re the best trainer I’ve had — inside the BBC or externally!”

— Hannah C

“Rob is fun and engaging. He makes it all look easy.”

— Elizabeth R

“I love your videos on LinkedIn. You are a genius! You are a legend!”

— Michael K